Why is MaaS important?
Why is MaaS important? MaaS is a framework that serves to help progress wider societal goals – from making mobility accessible to everyone to encouraging more sustainable travel.
Who invented MaaS?
Developed by professor of social and health psychology Kirk Brown and professor of psychology Richard Ryan in 2003, the MAAS is a self-report tool that measures an individual's ability to practice mindfulness in their day-to-day life.