Why is Disney closing it's Star Wars hotel?


Why is Disney closing it's Star Wars hotel? Speaking on May 22 in Boston at a J.P. Morgan investor conference, Disney parks chairman Josh D'Amaro stated the obvious: “It didn't perform exactly like we wanted it to perform,” he said. “Despite the fact it was a never-before-seen experience and raised the bar, we thought it was time to sunset this in September.”


Will Disney stop making Star Wars?

There aren't many films that give their legions of fans that magic feeling when they start to roll on a giant, silver screen, but Star Wars is one of them. Disney isn't stopping its Star Wars shows; quite the contrary, in fact.


How much is the 2-night Star Wars hotel?

Why did the Star Wars: Galactic Starcruiser hotel close? The short answer is that the hotel was just too expensive. At $1,200 per night per guest, the two-night immersive experience was one of Disney's most expensive attractions easily setting a family back $6,000 in just two days.


What is the problem with Galactic Starcruiser?

The biggest problem with Galactic Starcruiser from the start was its outrageous cost which was far too much for most guests. There were other issues, but the nearly $5,000 price tag for a stay is so prohibitive that nothing else really matters that much.


How much did Disney buy Star Wars for?

October 30, 2012 - Disney Acquires Lucasfilm After months of negotiations and an audit to determine the value of the Star Wars franchise, Disney agreed to buy Lucasfilm for $4.05 billion. The deal was officially announced on October 30, 2012, with Lucas signing the company to Disney in a press release.


Why did Star Wars hotel fail?

Despite the interest of some of her clients, Wolverton said the experience was “not for the masses” because of the price and role-playing element. She thinks demand would have been higher if it were a larger, more typical deluxe hotel with themed Star Wars experiences available to guests.


Is the Star Wars hotel sold out?

Since it was announced that the Star Wars: Galactic Starcruiser hotel was closing this year, the final voyages sold out quickly. If you were not able to snag a reservation, now is your chance!


Is Galactic Starcruiser losing money?

Disney Reveals Just How Much Money It Lost on Overpriced Star Wars Hotel. In its most recent quarterly report, Disney revealed an embarrassing $250 million loss on its overpriced Star Wars: Galactic Starcruiser hotel.


Why is the Disney hotel so expensive?

'A Premium Brand and Luxury Amenities' Disney hotels are expensive because they offer exclusive perks like early park access. Throughout 2022, everything at Disney has been subject to pretty drastic price hikes.


Is the Star Wars hotel overpriced?

In its most recent quarterly report, Disney revealed an embarrassing $250 million loss on its overpriced Star Wars: Galactic Starcruiser hotel.


Why is Galactic Starcruiser so expensive?

But the Starcruiser was also said to be immensely costly to operate, primarily because it employed a cast of about a dozen core actors who had to perform and interact with guests in full-day shifts. The Galactic Starcruiser features about a dozen core actors who interact with guests throughout the two-day experience.


How long can you stay in the Star Wars Hotel?

Star Wars: Galactic Starcruiser is a highly-hyped new hotel offering 2-night experiences at Walt Disney World. The themed resort behind Galaxy's Edge in Hollywood Studios is now open, and this guide covers everything you need to know–including pricing, 2023 reservation info, what's included, and more!


Why is Starcruiser shutting down?

And while it received glowing reviews from guests, ultimately it performed below Disney's expectations, according to Disney Parks, Experiences and Products Chairman Josh D'Amaro. “It didn't perform exactly like we wanted it to perform, so we decided that we were going to sunset this in September,” D'Amaro said.


Why is Disney closing the Star Wars Hotel?

It didn't perform exactly like we wanted it to perform, so we decided that we were going to sunset this in September,” the company's parks and resorts chairman, Josh D'Amaro, said at the JP Morgan Global Technology, Media & Communications Conference this week.


Did Disney Star Wars Hotel flop?

What happened to the widely heralded attraction? Turns out the galaxy doesn't contain enough Star Wars die-hards willing to pay for such a high-touch, high-cost experience, industry observers and experts say.


Is Disney Starcruiser closing?

Walt Disney World's Star Wars: Galactic Starcruiser is beginning its final voyage Thursday before closing permanently. Walt Disney World announced back in May that the immersive Star Wars hotel experience would be closing after nearly two years in operation.


How much does the Star Wars hotel cost a night?

All beds, including berths/bunks, are of sufficient size to accommodate an adult. Pricing starts at the following: Two guests per cabin: Rates start at $1,209 per night, per guest. Therefore, 2-night stays for a party of 2 start at $4,809.


Can you stay in the Star Wars hotel?

Your Star Wars: Galactic Starcruiser vacation package includes: 2-night stay in a cabin or suite. Ongoing, immersive and interactive entertainment, where choices determine your experience*