Who is the target audience for Celebrity Cruises?


Who is the target audience for Celebrity Cruises? Celebrity Cruises is a premium brand of Royal Caribbean, with a target audience of adults between the ages of 35 and 60.


Do Gen Z like cruises?

Similar to the above data, Gen Z respondents aged 18-24 express the highest interest in cruising for the first time (36%) ? more than doubling the percentage of adults aged 55+ who would like to try one (14%).


What is the unique selling point of Celebrity Cruises?

Celebrity Cruise is famous for its hospitality services. To ensure your stay is comfortable, you get 24-hour room service. The USP (unique selling point) of Celebrity cruise ships lies in its exclusivity. The cruise line offers all its guests custom-made beauty and wellness products.


What are the free perks on Celebrity Cruises?

  • Accommodation. Stateroom. ...
  • Drinks. Sunset Bar. ...
  • Meals. Main Dining Room. ...
  • Wi-Fi. Celebrity Cruises' All Included fares include Basic Wi-Fi access. ...
  • Theater Shows. Onboard entertainment. ...
  • Casino Entry. Casino. ...
  • Fitness Center. Fitness Center. ...
  • Sundeck & Pools. Pool Deck.


How strict is Celebrity Cruises dress code?

Shipboard dress is casual during the day. Shorts and tasteful T-shirts are acceptable even in the dining room. At dinner, dress codes will vary daily, among the following: Casual: Slacks and sport shirt for men (no jeans); slacks and blouse, sundress or pantsuit for women.


Are all drinks free on Celebrity Cruises?

All Included is a cruise ticket package pricing option that combines cruise fare for one stateroom with our most popular amenities: Basic Wi-Fi and a Classic Drink Package, (including beverage package gratuities,) for all guests in the stateroom.


Do younger people go on cruises?

With Royal Caribbean, travelers in their late teens and 20s can take part in two- to five-night sailings from the U.S. or Europe that have affordable rates. Even better, some of the line's largest and attraction-laden ships sail these shorter itineraries, so you won't have a chance to be bored.


Is Celebrity Cruises good for adults?

Celebrity Cruises Compared to Royal Caribbean, Celebrity tends to offer more of an upscale experience, which inherently attracts more adults than families looking to sail with children. While Celebrity appeals to a wide range of travelers, they specifically attract adults and couples in their mid-30s to late-50s.


Are Celebrity Cruises an older crowd?

Celebrity tends to get a bit older crowd as they don't care about rock climbing, water slides, parachuting, surfing, zip lining, or catering to kids needs. Although Celebrity charges higher prices for supposedly being a bit more upscale, they are too big of ships to be considered high end luxury cruises.


Is Celebrity cruise considered luxury?

A luxury cruise experience on Celebrity Cruise Line is a luxury experience through and through. If you're used to staying in luxury hotels with all the high-end perks and amenities, Celebrity's ships will definitely live up to your expectations.


Is Celebrity Cruises a luxury brand?

Cruises: Award-Winning Luxury Cruise Line. Celebrity Cruises.


Why choose Celebrity Cruises?

Luxurious staterooms with services to suit all your needs Celebrity Cruises brings you luxury at every nook and corner. All staterooms on Celebrity Cruises are furnished with futuristic modern decor. Celebrity Cruises' offers accommodation options for all budgets.


What age group is Ambassador cruises for?

Minimum Age to Cruise Unfortunately, we can't accommodate infants younger than six months for health and safety reasons. When it comes to cabins, there must be at least one guest 18 years or older in each cabin to ensure there is suitable supervision.


What type of customers go on cruises?

Who goes on a cruise?
  • People who want to see the world. Cruisers don't just wear floral shirts! ...
  • People who want to explore. ...
  • People who like to sample new things. ...
  • People who are open-minded. ...
  • People who are social. ...
  • People who are generous. ...
  • People who like to have fun. ...
  • People who travel often.


Are Celebrity Cruises 5 star?

The 5-star rated ships represent the three distinct classes of Celebrity Cruises, the architectural masterpieces of the avant-garde Edge series having features like a cantilevered floating bar, outward facing deck, two-storey rooms with plunge pools etc., the intimate Millennium Series with the most modern ships and ...


Who is the target market for Celebrity Cruises?

The research clearly defined Celebrity's target market – namely women, who do the travel planning and deciding, in households with an average $75,000 in annual income or if retired, net worth of $500,000-plus.


Where does Celebrity rank in cruise lines?

Carnival Cruise Line, known for its budget-friendly fares and frequent sales, and Celebrity Cruises, which offers a more upscale experience at reasonable rates, rank No. 2 and No. 3, respectively.


Are Princess cruises for old people?

With Princess, it's never too late to embark on an unforgettable journey. Whether you prefer domestic adventures or international expeditions, turn any of our cruise itineraries into the senior citizen cruise you've always dreamed of.


Do Millennials go on cruises?

Interest among younger generations who have never cruised is higher than ever, with 73 percent of millennials and Gen X travelers considering a cruise vacation, according to a survey conducted by Cruise Lines International Association, the industry's trade group.