What is the 10 4 1 social media strategy?
What is the 10 4 1 social media strategy? For every 15 posts that are planned out, have 10 pieces that are curated from others, four that are sourced from your blog or another piece of content you have created, and one call to action or an offer that leads to a landing page. This last piece is a soft sell.
What is the 80 20 rule in social media?
The 80/20 rule is a simple yet powerful concept. It suggests that 80% of your social media content should focus on providing value to your audience — whether educational, entertaining, or problem-solving. Only the remaining 20% should be explicitly promotional.