What are the 4 channels of distribution in tourism?
What are the 4 channels of distribution in tourism? The travel and tourism chain of distribution. Generally speaking, there are four key stages within the chain of distribution. These are: principals, wholesalers & aggregators, retailers, and consumers (see chart 1).
What are three distribution channels in tourism?
Generally speaking, we can divide distribution into three main categories: online channels, strategic partnerships and offline channels (see Chart 3).
What is direct and indirect tourism distribution channels?
Tourism distribution channels are the avenues tourism products and services are made accessible to consumers. Typically, tourism products are sold directly by the primary provider or through a series of intermediaries. If brokers or travel wholesalers are involved, this is called indirect distribution.