How much is a standard cocktail?
How much is a standard cocktail? A standard drink (SD) is any drink that contains about 14 grams of pure alcohol (about 0.6 fluid ounces).
How much should you pay for a drink?
If you were to ask a bar patron, they'd say anywhere from $2 to $5 to $10 is the most reasonable. Finding a middle ground with this, say in the $7 to $10 range, with your best cocktails being up around $15 - or potentially even higher - will grant your bar the status of having some great reasonably priced drinks.