How do loyalty programs help hotels?
How do loyalty programs help hotels? Increase Revenue Hotel loyalty programs can increase guest retention and get better returns from repeat customers. Researches highlight that loyal customers are less price elastic, book more frequently, have a higher average spent per stay and a more valuable customer lifetime value than new customers.
How customer loyalty can increase a hotels profitability?
Quality hotel loyalty programs enable staff to communicate directly with guests, thereby reinforcing relationships and increasing direct bookings. Communication with your guests is crucial to retaining them, encouraging them to write positive reviews, and increasing your reputation as a hotel.